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The Voice of Firestone
''The Voice of Firestone'' is a long-running radio and television program of classical music. The show featured leading singers in selections from opera and operetta. Originally titled ''The Firestone Hour'', it was first broadcast on the NBC Radio network on December 3, 1928〔(Cox, Jim. ''Music Radio''. McFarland Publishing. )〕 and was later also shown on television starting in 1949. The program was last broadcast in 1963.
==Radio==
The program was sponsored by the Firestone Tire and Rubber Company and aired on the "Blue Network" of NBC Radio on Monday nights at 8:30pm Eastern Standard Time from its 1928 inception. In 1948, ''The Voice of Firestone'' was the first commercial radio program to be carried simultaneously on both AM and FM radio stations. Firestone's 25th anniversary program was broadcast November 30, 1953, and it continued to be heard on radio until 1956.
Regular performers on the series included Eleanor Steber, Richard Crooks, Rise Stevens, Robert Merrill, Thomas Heyward, Igor Gorin, Nadine Conner, Dorothy Warenskjold, and Thomas L. Thomas, among many others.
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